Some religious people were disturbed that Jesus would eat with sinners (Mt 9:11); in a manner of speaking, others were disturbed that he ate at all (9:14). For some, holiness meant avoiding eating with ungodly people. For others, holiness meant religious practices of self-discipline like fasting. To both, Jesus undoubtedly appeared self-indulgent (11:19). Thus Jesus responds with three illustrations about appropriateness. When sinners return to God through Jesus' ministry, celebration rather than fasting is appropriate.